How can you know if your website is an excellent website, or what is a great site?
A great site is a site that works, if you have actually created your website to sell some products, you can state that your website is an excellent website if it does sell items. 네이버 키워드
* But are you selling as many items as an excellent site offers, or you are just offering a couple of products from time to time?
* Are your sales pages good enouth to consider your site a good website?
* Do you have enough visitors to your site to consider it an excellent site?
* Do you have enough return traffic or all your visitors are first time visitors?
* Do your visitors stay adequate time to consider your website a great website?
* How can you understand for sure if your site is a good site?
If your webite is an excellent site, * What kind of concerns must you be making to yourself to understand
ASK YOURSELF THE FOLLOWING QUESTIONS TO KNOW IF YOUR WEBSITE IS A GOOD WEBSITE
* Who cares?
* What are you trying to find?
* What kind of visitors do you have?
* Which is your priority?
* How should you mesure your success?
WHO CARES?
If the site comes from a company, then the websites don ´ t come from a bachelor, there ´ s not only one individual that can state if you have an excellent website, so you will have to round up the people that are vitally interested
You will discover the techno-geeks, the sales people, the public relations people, and so on and so on and everyone of them will have their own concept of what is a good website
As soon as again as the site belongs to ALL the business, the individuals on your company who care enough to evaluate the site, need to be asked to sign up with the team and take some responsability about the design of the site
WHAT ARE YOU LOOKING FOR?
Every one of individuals who appreciates the site will have their own idea of what they want out of an excellent website. A number of them will simply be talking on behalf of their own departments, but you should require them to believe on behalf of the company.
Every department can have their own objetives, objectives and goals, each has his own concept about what is a good website, but they require to think as a company, and the conclusion needs to please the majority of them, and if you can, your must produce a great webpage for all of them.
WHAT KIND OF VISITORS DO YOU HAVE?
Every site has very first time visitors, returning visitors, curious, buyers, individuals that showed up by mistake, people that spend a brief time at the website, individuals that invest a very long time at the site, etc.
What type of visitors do you desire, the ones that reveal more frequently, the ones that read the most pages, purchases more things, buys more regularly or spend the most money?
Which are the most important visitors for your company, to think that you have a great site?
As soon as you get them you can be pleased that your site is an excellent site.
WHICH IS YOUR PRIORITY?
When you know what everyone desires, you will have to focus on everybody ´ s objectives.
Will you pursue increasing check outs, selling more products per go to, supply more information about the business and it ´ s products, enhancing client satisfaction.
After a conversation that will depend upon how many people is giving their own opinion about what cares most, you ´ ll wind up with your own list of priorities, and the ones that will not be satisfied with their demand, at leas will understand why.
HOW SHOULD YOU MESURE YOUR SUCCESS?
How can you make sure that the numbers that you are getting are telling you that your site is an excellent website, It depends …
* If your main priority is to get visitors, then www.Alexa.com and it ´ s ranking can assist you on that, however you can likewise utilize some javacript and or cookies.
If your primary goal is earnings then the sales will have the leading voice, *.
* If you are going after customer complete satisfaction then you must concur with the other members of your business how will you gather satisfaction information and how will you weigh it.
All the information that you gather need to help you take service decisions. It ´ s not a matter of getting as much information as you can, since too much details can be as bad as not enough information.
Make certain that you continue determining your success, make it part of a continuous improvement procedure, due to the fact that the web changes month after month.
You ´ ll really be able to inform if your website is an excellent website.
Composed by Dr. Roberto A. Bonomi